| Thinking in rules versus (feeling as means of) knowing "You need to know the rules in order to break them". Game theory. Rules of theater. If the public is seated that way, the curtin is there, there is darkness in the begining and then the lights go on, precisely on that section of the space called stage, automatic response will emerge in the minds of the audience: the expectation, the supposition is that what the public sees is heater. In marketing, knowledge about how the brain reacts to stimuli, based on mechanisms of pleasure and fear is used as a means to seduce consumers into buying one thing or another, and another one soon after. Camera Elise Passavant Once we know that knowing the rules is the way to win the game, if we consider asking the question what is it that we want to win? - would we get a glimpse of awareness of the fact that the game is merely an interface between ourselves and reality, not reality itself? Could we walk through that interface as if it would not be there, touch reality directly with our senses and intentions? Could we see the order between the knowledge that we can access directly and what mass media is telling us? Imagine, no news today! Just look around. Don't read the expiration date on the box with eggs, just break one open and smell it. Imagine we'd allow our intelligence to work, instead of following labels and all kind of important 'information'. Some of the characteristics of knowledge are dispersion and fluidity; it is like air or like water. It is everywhere and nothing can contain it, while anyone can access it. The Sage: Academically speaking, this text is lacking quotations. Mira: So does knowledge too. |